RoadShow 2011

Roadshow 2011

red+white and Mezzanine joined forces late August 2011, to give Queensland customers an experience to remember.

The inaugural RoadShow rolled into the Gold Coast on Monday the 22nd of August showcasing the best and brightest from across the two portfolios. Events in Brisbane and the Sunshine Coast followed as the wines and their makers hit the road.

The RoadShow in numbers

3 huge days of tastings

2000+ bottles of wine opened

50+ winemakers and principals

5 masterclasses covering topics like Managing for Profit, Plumm Glassware Experience, Biodynamics, Gris v Grigio, and Fortifieds Workshop.

6 aligned partners showing everything from bread, fish, ice-cream, cheese, smallgoods to point of sale systems.

3 after party events pouring 1500 full glasses of wine

Only 12 glasses broken

1000+ coffees made by Lavazza boys

...and of course the 800+ customers who joined us throughout the event. Coming from as far a field as Cairns, Townsville, Central QLD, Ballina and even Sydney!

Thanks to all who were involved and helped make the event the success it was.